elm puts on a show

 

 

 

elm made a grand entrance to the Melbourne marketplace with a VIP event, hosted between the elm display suite and the nearby Channel Seven studios.

We like to think the queues were for the elm display suite but we suspect it was for the cocktails…!

The Channel Seven studios were transformed into two differently themed rooms, with the first designed to create a mystical forest complete with a full size Elm tree by floral artist Joost Bakker. The second room was themed as a plush cabaret setting which set the scene for a performance by top 100 singer, Axle Whitehead.